In this Canadian Tire campaign with style influencer and TV personality Jillian Harris, pieces from the CANVAS home furniture line were showcased for their versatility and style in different living spaces. With both the web and e-blast copy, the language needed to be lively and inviting, encouraging visitors to watch the videos, explore the collection, and let their creativity flow.

A statement pattern, a touch of sparkle, a cozy texture: the possibilities are endless…

- CANVAS “Room Refresh” for Canadian Tire